MAYOR NEWSOM and Bay Area commuters get out of cars and on bikes

San Francisco Mayor Gavin Newsom stands with his Specialized Globe bicycle and discusses benefits of bicycling as alternate transit.
Photo by Business Wire

MORGAN HILL, Calif.–(BUSINESS WIRE)–The Bay Area’s 13th annual Bike to Work Day has arrived and following on the nationwide trend to preserve the environment, Specialized Bicycles has raised the bar on the day. For the first time, Mayor Gavin Newsom and his Supervisors joined the festivities by riding the environmentally-friendly Specialized Globe bicycles for the day. Also riding Specialized today, in Sacramento, was California Speaker of the House, Fabian Nuñez (D-46th District). These California elected officials joined the tens of thousands of bicyclists who geared up for this year’s event.

“Bike to Work Day is a great opportunity for us all to celebrate our commitment to a cleaner, greener, safer and environmentally healthier San Francisco,” said Mayor Newsom. “I am especially thankful to Specialized Bicycles for affording me the ultimate riding experience on their Globe City 3.1 bicycle. This impressive bike with its smooth gear functions and purpose-build technology makes even the novice bike rider an expert in navigating the streets of San Francisco. I also commend Specialized Bicycles Founder and President, Mike Sinyard for his vision and entrepreneurial spirit in bringing the joy of cycling back to our city streets,” continued the Mayor.

Specialized partnered with Mike’s Bikes a top Bay Area bicycle retailer to outfit Mayor Newsom, his office and Speaker Nunez, and lawmakers in Sacramento with bikes for the day. In addition to providing bicycles, Specialized partnered with two leading state wide advocacy leading organizations to raise awareness for Bike to Work Day and the benefits of bicycling, the San Francisco Bicycle Coalition (SFBC) and the California Bicycle Coalition(CBC). The SFBC’s mission is to transform San Francisco’s streets and neighborhoods into more livable and safe places by promoting the bicycle for everyday transportation. The CBC aims to create safe, healthy and livable communities in California by promoting bicycling for transportation and recreation. Both groups were integral to the success of Bike to Work Day.

Specialized is a participant in the Silicon Valley Leadership Group’s Cool Commute Program and CEO Cycle-to-Work Challenge encouraging Silicon Valley businesses, government agencies, and employees to cycle to work on May 17 as part of the national Bike-to-Work Week May 14-18.

“We are working with the leaders in our retail channel, the environment and advocacy arena to demonstrate the benefit of bicycling as a great and valid means of transportation,” said Mike Sinyard, founder and president of Specialized Bicycles. “Riding to work can directly impact global warming. Every mile spent on a bike instead of the car preserves one pound of CO2 emissions put into the air—so even a three mile commute can save about 1,660 lbs of emissions a year.”

Last year, the Specialized Commute Club offset 18.5 tons of CO2 emissions by riding 39,143.96 bike miles and offset nearly 50 tons of CO2 by carpooling 104,449 miles. This is the equivalent to taking 104 cars off the road every month. Morgan Hill-based Specialized also commemorated the day by hosting an annual Share the Road Ride through downtown Morgan Hill to encourage safe riding and driving and goodwill between motorists and bicyclists.

Founded in Morgan Hill, California in 1974, Specialized Bicycles is a company filled with passionate cyclists, all with a goal to create the best bikes and equipment for all kinds of cyclists. 2006 is the 25th Anniversary of Specialized’s Stumpjumper. The first widely available mountain bike, Stumpjumper was first designed and manufactured by Specialized back in 1981 and has been in production ever since. Join in the celebration by picking up a copy of the company’s new Book “Stumpjumper: 25 Years Of Mountain Biking” or by test riding a new 2006 FACT carbon Stumpjumper FSR full suspension bike, both available at Specialized dealers.

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