Emmy Award-Winning Brand – Juno Baby, and New Preschool Brand – Juno Jr.
now available at New York’s iconic Fifth Avenue FAO Schwarz

SAN FRANCISCO – The Juno Company, one of the country’s most innovative children’s media companies creating products that encourage music appreciation in young children, has announced a full scale launch of its entire line of Juno Baby products as well as the launch of the new Juno Jr. line at legendary toy retailer, FAO Schwarz . All Juno Baby DVDs, CDs, plush, books and apparel, as well as the latest line – Juno Jr., are now available. The Juno Company brands are currently featured throughout the store, and The Juno Company will host a series of Saturday events throughout the month, including puppet shows and costumed character appearances.

Juno Baby is an Emmy Award-winning lifestyle brand whose DVDs are part of a larger line of children’s products that seek to inspire a lifelong love of music in children from babies and toddlers to preschoolers. Founder, mom and composer Belinda Takahashi’s original music is performed by live orchestral musicians and paired with a cast of endearing puppet characters created and performed by the talented hands behind some of your favorite Muppet and Sesame Street characters*. Juno Baby is helping to inspire and nurture the minds of children through beautiful music.

Juno Jr., the latest line of products from The Juno Company, is geared
toward growing preschoolers and expands on the Emmy Award-winning Juno Baby line with beautiful, original, orchestral music, rich story lines and a deep emphasis on music education and appreciation. Through their journeys, Juno and her puppet friends learn new musical concepts as they take a magical, musical adventure to the imaginary world of Harmonia Springs.

Starting today, the iconic FAO Schwarz Fifth Avenue store in New York is the first retailer to offer the Juno Jr. series, including two DVDs and three CDs from the highly anticipated launch of the new product line. The store also features the entire Juno Baby line of products, and will be releasing an additional Juno Jr. DVD late 2010.

“FAO Schwarz is a brand synonymous with quality and innovation, and we are honored to launch our unique assortment of Juno Baby and Juno Jr. products at FAO Schwarz and on,” says Barrett Cohn, CEO of The Juno Company. “We invite New York City residents and visitors to help us celebrate the launch of Juno Baby and Juno Jr. at FAO Schwarz Fifth Avenue and enjoy the very special kick-off events each Saturday in September.”

As with all Juno Company products, the Juno Baby and the Juno Jr. line are both part of The Juno Company’s One for All Program. For every Juno product purchased, the company donates a very special music education DVD to a child in need. With the strong belief that beautiful music enriches lives, and the importance of instilling the value of giving to those less fortunate, Juno Baby has partnered with the National Head Start Association with the mission to bring beautiful, orchestral music to children in the U.S., with ultimate goal of giving 1 million DVDs to children in need.

About The Juno Company
Headquartered in San Francisco,CA, The Juno Company is an emerging children’s digital media company all aboutlearning through beautiful music.

Founded by classical composer and mom,Belinda Takahashi, Ph.D, The Juno Company and its accompanying brands leverage the world’s best puppet makers along with incredible orchestral musicians to create a fun, witty and beautiful musical experience for children 12-months-old through preschool-age. The Juno Company has collaborated with top researchers, artists and musicians to create an award-winning line of products. All CDs, books and DVDs feature a cast of lovable puppets created by the talented hands behind some of your favorite Muppet and Sesame Street characters*, which interact with children, along with original music composed for and performed by live orchestral musicians. The Juno Company has initiated The One for All Program, which donates a very special music education DVD to a child in need for every Juno product sold. Buy One. Give One. Contact The Juno Company at 116 New Montgomery Street, Suite 200 San Francisco, CA 94105; Phone (415) 820-5100 or (877) JUNO-BABY; Fax (415) 879-9937; and website at

*The Muppet and Sesame Street trademarks and associated characters are the trademarks and intellectual property of their respective owners. Juno Baby, Inc. is not sponsored by,affiliated or associated with these companies.


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Photo By Luke Thomas

Telephone: 415-846-2475


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